Why Brands Still Have Power
Tuck marketing professor Kusum Ailawadi discusses the role of brands in the multi-channel ecosystem, in a Marketing Science Institute Q&A.
Tuck marketing professor Kusum Ailawadi discusses the role of brands in the multi-channel ecosystem, in a Marketing Science Institute Q&A.
Sydney Finkelstein comments on how an industry's health determines if a corporation hires from within or recruits outsiders.
Paul Argenti, professor of corporate communication, comments on General Mills' decision to retract its social media policy that would have prevented customers who joined its "online communities" or downloaded coupons from pursuing class-action lawsuits.
In a Forbes survey, Tuck makes the top 10 at No. 6 for the most satisfied MBA graduates.
Q&A with Ella Bell (Smith), associate professor of business administration, focuses on women's leadership.
Leonard Greenhalgh, professor of management, says "Minority- and women-owned suppliers are both incredibly important to the future of the economy. That’s why you need accelerators. Those owners have the odds stacked against them."
Offers and acceptances are ahead of last year's strong results.
In his latest "Syd Weighs In" column, Sydney Finkelstein discusses the consequences that can occur when corporate directors lack the courage to question a chief executive's strategy.
Forbes features MPOWERD co-founder Jacques-Philippe Piverger T'07 and the company’s first product, a small dome-shaped lantern that can illuminate a 10-foot room for 6-12 hours with batteries that can be charged in direct sunlight or incandescent light.
The Valley News features The Box, a food truck developed and created by Eric Winn D’04, T’14, Mike Parshley T’14, and other Tuck students and professors. The food truck serves Mediterranean-style sandwiches in Hanover.
Additional coverage in The Huffington Post of advice from professor of strategy and entrepreneurship Ron Adner, originally published in Inc.
John Vogel discusses the connection between food insecurity and poor health in a commentary for Vermont Public Radio. Vogel is an adjunct professor of business administration and associate faculty director of the Center for Business & Society.
Paul Argenti comments on the GM recall investigation. Argenti is professor of corporate communication.
Tuck could benefit from interdisciplinary programming made possible by the largest single gift in Dartmouth's history.
Poets and Quants describes how in compiling its annual MBA rankings, US News and World Report surveys corporate recruiters and company contacts for an assessment score, which is weighed at 15% of a school's total ranking.
Kevin Lane Keller, the E.B. Osborn Professor of Marketing, explains why the Citibank-stye branding of the popular New York City based bike-sharing service, Citi Bike, has been a source of confusion.
Associate Dean Matthew Slaughter says, "What the tech sector historically has done, and continues to do today, is come up with new ways of doing business for all companies and all industries."
R. Brendt Stallings T'95 joins Agere Pharmaceuticals, Inc.'s board of directors.
Professor of Corporate Communication Paul Argenti says, "If you have designs on being the CEO, you have to realize your private life is not as private as you think."
Poets and Quants responds to yesterday's Wall Street Journal article, "Can M.B.A. Students Afford to Wait for That Perfect Job?" and mentions Tuck's stats on employment offers versus students' acceptance.
Veronica Jubera T'13—a member of the Tuck Connections program, which connects prospective students with current Tuck students or alumni—is quoted on the benefits of MBA alumni networking.
Professor of Corporate Communication Paul Argenti warns consumers not to be fooled by General Motors' comeback strategy.
Sydney Finkelstein explains how a leader’s behavior is heavily influenced by personality, professional background, and experience.
The Wall Street Journal looks to Director of Career Development Jonathan Masland, Ellen Cory T'14, and Bryan Cory T'14 for insight into MBA students who have chosen to hold off on signing contracts.
Professor of Corporate Communication Paul Argenti discusses General Motors CEO Mary Barra's testimony on the GM safety recalls.
Kevin Keller, E.B. Osborn Professor of Marketing, says that kids are often a plus in ads in terms of attracting attention and generally creating positive affect and warm feelings.
Ron Adner says entrepreneurs should ask about the status of suppliers, distributors and other partners.
NHPR's Brady Carlson talks with the team behind The Box — Eric Winn T'14, Mike Parshley T'14, Peter Shively T'15, and Tyler Harvey TP'15.
The Washington Post's On Leadership blog pulls a tweet from Sydney Finkelstein on Microsoft's new CEO, Satya Nadella, that said, "Finally, a $MSFT CEO who has creativity and humility. It's been a long time coming."
Kenneth French, the Roth Family Distinguished Professor of Finance, is mentioned for his data on growth stocks.
Kevin Lane Keller, the E.B. Osborn Professor of Marketing, is quoted in The New York Times on the vulnerability of G.M.’s reputation.
The Valley News interviews Dean Paul Danos in a feature on his retiring as Tuck's dean in June 2015.
Peter Barris T'77 is on Forbes' list of the world's best venture capitalists.
David Kapnick T'78 joins one of the country's largest independent tax firms.
Anant Sundaram, visiting professor of business administration, was interviewed on NPR's Morning Edition to discuss Chinese tech company Alibaba's decision to go public in New York later this year.
Paul Danos is to step down as dean of the Tuck school at Dartmouth College when his term of appointment comes to an end in June 2015.